The goal of this rebrand was to evolve the visual identity of Four Points to reinforce the brand’s straightforward, approachable personality, taking inspiration from it's vintage modern décor and core values - Honest, Uncomplicated, Comfort.
The goal of this rebrand was to evolve the visual identity of Four Points to reinforce the brand’s straightforward, approachable personality, taking inspiration from it's vintage modern décor and core values - Honest, Uncomplicated, Comfort.
